Georgia Power, in partnership with the Atlanta Hawks, will continue its HBCU Pathways program for a fourth year to support students from Historically Black Colleges and Universities (HBCUs) across Georgia. The initiative, which began in 2023, has provided opportunities for 21 students so far. Several past participants have secured full-time jobs in sports, entertainment, and corporate sectors after completing their internships.
Jonathan King, director of workforce development at Georgia Power, said: “At Georgia Power, caring for our communities is at the heart of everything we do. The collaboration between Georgia Power, the Atlanta Hawks, and our HBCU partners allows us to extend that commitment by creating opportunities for HBCU students to gain real-world experience and build lasting careers. Together, we’re giving young leaders the tools, confidence, and opportunities they need to thrive, while strengthening the communities we all call home.”
The HBCU Pathways Program is a paid internship lasting 10 weeks with the Atlanta Hawks. It aims to prepare future leaders in sports, entertainment, and business by offering hands-on work experience and professional development. For 2025, eight internship positions are available in departments such as Brand Communications; Global Partnership – Activations; Retail; Digital Marketing; Global Partnership – Sales; CPS Ticket Sales; Event Operations; and Hawks IQ (Analytics). Applications close on January 16, 2026.
Camye Mackey, Executive Vice President & Chief People, Diversity, and Inclusion Officer at Atlanta Hawks and State Farm Arena said: “At the Atlanta Hawks, we believe our greatest impact comes from investing in people. As a proud HBCU graduate, I am honored for our organization to partner with Georgia Power to provide HBCU students with real-world experience, mentorship, and a foundation for long-term success. Together, we are cultivating the next generation of leaders who will continue to strengthen our industries and transform our communities.”
Georgia Power has supported HBCUs through donations since establishing its foundation in 1986. To date it has contributed over $5.5 million toward initiatives benefiting these institutions within Georgia as part of Southern Company’s larger national investment of $50 million in HBCUs.
Students interested in applying can find more information at www.nba.com/hawks/hbcu-pathways.
